Color in Motion!

Color has the power to transform spaces, influence emotions, and leave a lasting mark on our lives. At KRAFT Paints, we believe that color should be celebrated every day, as it shapes the way we feel and interact with the world around us. That’s why we put color… in motion.

This March, we’re bringing color to life in the most dynamic way! Our KRAFT-branded buses will be hitting the streets of the capital, showcasing the Master™ (interior paints) and 4 Seasons™ (exterior paints) family. Because color isn’t static—it moves, evolves, and surrounds us wherever we go.

Our outdoor buses will travel all across Athens, inspiring everyone to embrace transformation. And we’re not stopping there! Our color campaign is expanding to Patras, Larissa, Thessaloniki, Volos, and Corinth, spreading the joy of color even further.

Celebrate 90 Years of KRAFT Paints and Win!

To connect this outdoor experience with the digital world, we’re launching a special competition throughout March!

Find a KRAFT bus, snap a photo of it, and send it to us for a chance to win a paint shade of your choice—enough to cover 90 square meters.

More details on our competition here--> 

https://www.instagram.com/reel/DHBa4vToAK2/?igsh=MTBjYjgzemtzZGpwZw==

Why 90? Because this year, we celebrate a landmark anniversary—90 years of KRAFT Paints! Over these nine decades, KRAFT Paints has evolved and transformed, and today, it goes beyond color, expanding its production activity with a wide range of product solutions for every building need, including tile adhesives, repair materials, flooring products, and more. Evolution is the driving force behind KRAFT Paints, as it has now become the first paint industry with its own production unit for building materials!

We hope that by seeing KRAFT Paints come to life in such a dynamic way, you’ll be inspired to refresh your space and embrace the power of color!